Marketing Director

Náplň práce, právomoci a zodpovednosti:

• Leading all marketing activities to develop a strong and inspiring brand image on the Slovak market
• Defining and executing the national marketing strategy, aligning with global guidelines while adapting to local consumer insights
• Setting short- and mid-term goals for driving awareness and strengthening product trust
• Allocating and managing marketing budget strategically for maximum impact
• Driving consumer acquisition and loyalty through innovative campaigns, digital channels, and engaging activations
• Overseeing the creation and execution of diverse events to reinforce brand leadership
• Shaping advertising, ATL/BTL campaigns, and packaging/pricing decisions based on consumer understanding
• Collaborating closely with sales to ensure marketing initiatives support broader business objectives
• Recruiting, coaching, and developing a high-performing marketing team
• Acting as an entrepreneurial leader, ensuring consumer engagement, and sustainable growth

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Informácie o výberovom konaní:
We will contact only chosen candidates, thank you for your understanding.

Požiadavky na zamestnanca:

• Minimally 5 years of marketing experience with strong knowledge of FMCG industry, sales and consumer behavior
• Proven track record in developing and executing impactful campaigns
• Excellent analytical skills in combination with strong execution ability
• Understanding of digital platforms, social media, and emerging trends
• Strategic mindset with initiative, commercial acumen, and ability to turn consumer insights into effective actions
• Demonstrated leadership in building, mentoring, and motivating high-performing team
• Excellent communication, presentation, and negotiation skills
• Passion for trends and lifestyle

Vodičský preukaz:
B